Self-management: understand what it is and if you practice it

I have often brought here articles about the importance of leadership in a company, but today I would like to address the reality of other types of entrepreneurs: those who are not leaders and do not have a leader.

In these cases, the entrepreneur works alone and faces a daily need that imposes many challenges: self-management.

Staying productive at work is never easy, and entrepreneurs know this very well: not working in an office certainly has its advantages, but one must be able to manage oneself.

Otherwise, problems can arise that compromise the proper performance of each task and even risk neglecting one’s private life.

Therefore, let’s see how a solo entrepreneur can be more productive and efficient and take advantage of all that this type of work has to offer.

Demand x Productivity

When working alone, one of the first things to learn is the importance of balancing the scales by putting demands on one side and productivity on the other.

The fact that you have to manage yourself and accomplish each task in the time it requires can be liberating on the one hand, but on the other hand it can mean a real risk that you will not achieve your goals.

To keep that balance, here are some tips:

Make a plan

As a solopreneur you have to plan your activities in advance, taking into account the amount of work and the deadlines you have to meet by fitting them into your personal agenda every day.

Don’t rely on your memory or papers lying around the room, set a real schedule (daily, weekly, or monthly) to be respected so that you are productive and can sleep soundly. 

Use technology to your advantage

If you have multiple projects to manage during the day, plan at the beginning of the day the right amount of time for each and set timelines within which to complete the various small tasks. 

Use technology to your advantage by using apps that help you create lists, time your tasks, and don’t let any appointments or insights get missed.

Everything in its own time

You need to learn to set a time to accomplish each task, otherwise you will accumulate too many worries and not take action to solve anything.

In order for your tasks not to be seen as an insurmountable mountain, it is necessary to set goals that help you to be more conscious of the work accomplished.

Cut out distractions

When we are in an office, working in a team, we wouldn’t dream of interrupting our work, would we?

Working alone, on the other hand, allows us to be more flexible, of course, but we should never exaggerate this freedom as an opportunity to leave all tasks to the last minute. 

Now, what to do when the conversations that distract us are often those of our customers? This is another challenge that the solo entrepreneur must go through.

To control this impasse, set a time in your day just to answer clients and avoid being “available” at any time.

Don’t forget your health

Make sure to set strict times for snacks, lunch, and especially for ending the workday. 

Even if you do a job that is very satisfying for you, it is still a job and your body needs a break, even if your mind doesn’t realize it. 

If you have to be your own boss, always try to be the boss we all want to be: a boss who understands the needs of his employees and cares about their health and well-being while respecting the right amount of rest time.

Tips for financial control of your company

Having financial control of your business is essential for the company’s health, so this is a sector that deserves special attention from managers.

The loss of financial control is one of the main causes of company mortality in Brazil, and the numbers do not show that the financial health of businesses in the country is going well.

According to data from Serasa, there are more than 5.4 million defaulting companies and 4.2 million declare that their financial situation is not comfortable.

To avoid this happening to your business, prevention is the best way, so check out some tips below to avoid losing financial control of your company.

Separate business and personal finances

Financial control starts by separating your business finances from your personal finances.

Losing control of what are personal expenses and what are company expenses is very easy, and when this separation is not done well, it can cost you the good performance of your business or even its survival.

To make this division it is essential to subtract an amount from your company’s profit and “pay your own salary” for this, determine how much will be paid to yourself for personal use, and above all, keep separate bank accounts.

Make a financial safety 

When it comes to money, we cannot underestimate the unforeseen, because they do happen and not being financially prepared for them can be your worst mistake.

To prevent unforeseen events from destroying your business, having a financial reserve that covers the costs of at least 2 months of operation is essential.

Paying off debts

Having open debts is a way to increase losses with expenses such as fines and interest.

Besides making your company’s costs higher and profits lower, debts can lead to the negativation of your CNPJ, making the financial health of your business even more difficult.

Manage well what makes the money go round

Having total control of what is being spent on stock or labor is essential not to lose the financial control of your company.

To do this, always be aware of the accumulation of goods in stock that may be in storage and even expired before being sold.

Moreover, know how to value and invest in products or labor that have more output and that bring you more capital.

Invest in innovation and technology

Agility, practicality, and efficiency are achieved by investing in innovation and technology.

Automating processes and using technological resources to optimize management processes is the best way to grow your business and ensure its financial health.

Conclusion

There are many factors that can take your company by surprise and make you go through a great financial difficulty, but some of them can be foreseen and well managed.

Do what is in your hands not to lose financial control of your company and make sure that what is under your control is properly done.

Advantages of the B2B sales model for your business

In the world of entrepreneurship, knowing some terms is very important to think about the next steps of your company. Many times, the entrepreneur already thinks about strategies, but still doesn’t know how to name them, and this may be happening to you with B2B sales.

To help beginning entrepreneurs to start understanding more about the business world, the “entrepreneur dictionary” series will clarify some essential terms for those who want to be entrepreneurs.

So, to understand what the B2B sales model means and how it can increase your business opportunities, follow the article below.

What is B2B sales

B2B is the abbreviation of the term Business to Business, which in Portuguese means “from company to company,” the term refers to a sales model where a company sells its products or provides services to another company.

Implementing the B2B sales model can be a growth opportunity for your company, however, it is important to be attentive to make this implementation in a correct way and please this demanding public.

The B2B sales model can be executed both physically and virtually, but needs maximum attention to the internal processes of the company to serve with excellence and offer the best to the company that is buying your products or services.

Difference between B2B and B2C

The terms B2B and B2C differ at the end of the sales journey, while in the B2C sales model the end consumer is an individual, in the B2B model the end customer is another company.

Winning business customers may require a little more effort and dedication than winning over an individual, however, deals closed in the B2B system tend to be more profitable and longer-lasting.

In the B2C sales model, the purchasing decision is made by a single individual, while in the B2B sales model the decision is made by several people and sectors of a company.

Advantages of the B2B sales model

When we think of an individual as a final consumer we see a huge number of business possibilities, but we often don’t stop to think about the range of possibilities of current consumers in need of good suppliers or service providers.

The commercial agreements closed in the B2B model tend to be more stable, generating cash predictability, and the possibilities of default are lower.

Important steps to implement the B2B sales model

Assess the buying company

When selling to a business customer, your company must be properly regulated to be accepted by the other company, which, in turn, must also be carefully evaluated by you to ensure business security.

Adapt your marketing strategy

To communicate with a business client you can use similar strategies to those you use with individual clients, but the language must be adapted to this type of business.

Remember that your company’s image must be up to the client’s standards, so your marketing strategies must convey knowledge and security to the buying company.

Use technology to your advantage

To run a business that uses the B2B sales model the use of technology to drive company growth is essential.

Using tools that allow you to optimize data control, project management, and even financial management and receivables is fundamental.

Conclusion

Now that you know how the B2B sales model can boost your business growth, how about considering this possibility further?

Creating and managing a business is not easy, but when you know the possibilities it can be simpler to believe in your abilities and start your own business.

 

Are you aware of the BYOD trend?

Research by Intel has shown that about half of all technology professionals believe that their own equipment is better than that offered by their employers.

While some use the inferior equipment offered by the company, some don’t give up their personal equipment.

This movement has a name: Bring Your Own Device, or BYOD for short. Understand below how it works and what its advantages and disadvantages are.

Advantages and disadvantages of the BYOD method

The acronym BYOD stands for “Bring your own device and, if on the one hand this method can bring facilities for employees and company, on the other hand, problems can occur for the management of work routines when this movement runs into complications with the company’s networks. 

Advantages of BYOD

Economy: By placing the responsibility of paying for work equipment on the employee, this movement represents an economy for the company. 

Less IT problems: By being familiar with the devices they are using, employees tend to have fewer problems that require IT attention.

More productivity: Besides the comfort of knowing the machine they are working on, the BYOD method allows employees to work anywhere with internet, 

Mobility: The employee can be in a hotel, airport, client’s office, or even at home or abroad and answer their company phone extension on their own cell phone or notebook.

Disadvantages of BYOD

Security conflicts: Personal devices may have been exposed to malicious software, such as viruses, and put the network’s security at risk.

Problems with operational systems – because they are developed with different characteristics, some software may have problems working the right way on specific cell phone or computer systems, making it difficult to access the tools needed in the work routine.

Conclusion

Between advantages and disadvantages, the BYOD movement can be beneficial for both companies and employees, on one hand giving flexibility, on the other allowing greater efficiency for both.

Nearwork: the importance of working close to home

Distance from the workplace can have positive effects for both the employee and the employer, impacting each in different ways. 

The requirement for “residents in the area” appears several times in job postings, but with remote work, distance has increasingly become an employee choice.

To better understand the impacts of nearwork and how it can become a reality for many people, follow the text below.

Advantages of nearwork for the employer

Punctuality is one of the most important factors for an employer, which is why the distance an employee travels to get to work is so important when choosing a new employee for a team.

Several factors can interfere with the employee’s commute time to work and, for this reason, most companies give preference to hiring employees who live nearby.

With the possibility of remote work, the employer can count on a larger number of candidates for a job vacancy and does not need to be tied to people who live close to its headquarters.

Advantages of nearwork for the employee

There are many people who are willing to travel long distances to get to work, because the most important thing for them is to work.

However, a long commute time interferes a lot in the employee’s quality of life and in the long run can have negative impacts in the life and professional performance of this person.

Therefore, having the possibility of having a job that can be done remotely can have a very positive impact on the employee’s quality of life and significantly increase his or her professional performance.

Conclusion

In summary, if there is no need for timely intervention, the distance from the workplace matters for the employee due to the extra time it takes to get to the destination and the increased costs due to the longer trip.

For the employer, being able to choose their employees without geographic restrictions and not having to deal with problems of their employees being late or worn out on the commute to work.

In general, it seems that the best choice is to restrict the area in which to consider applications only in cases where immediate action is required and leave in all other cases freedom for the employee to decide whether to make a longer or shorter trip or look for a job closer to home. 

The challenges of remote work teams

The process of virtualization of business organizations has become a widespread reality, and with this comes a new challenge for companies: remote work groups and their complexities. 

However, we cannot forget the undeniable advantages of remote work as a lever to make organizations more agile and successful.

Next, let’s understand the challenges of remote teams.

Is remote work new to everyone?

For some time now, geographical distances and time zones have not limited work teams; in fact, some companies have been adopting remote work for some time.

With the pandemic, these issues have definitely ceased to be obstacles and have become a reality.

And it has changed the reality for companies that had not yet thought about this possibility, either because of the limited size or because of the traditional leadership approach in which people can only be managed if they are around.

Why create remote work teams

Globalization and the information revolution have broken down organizational barriers and allowed companies to work with teams without limitation of space and time.

However, companies that practice it do not necessarily know what remote working entails and how virtual teams should be created to bring effectiveness and advantage. 

Sometimes remote teams are adopted in organizations out of obligation, (as with the Covid-19 pandemic) while the attitude should instead focus on creating virtual teams as a strategic resource to increase overall organizational performance.

The organization of remote teams should be a strategic choice, that is, the search for a new dimension of the organization.

How a remote team is organized

A remote work team is composed of members who are geographically and organizationally distributed.

Often they may even be in the same city, but not near each other.

Remote work teams come together thanks to communication systems and computer infrastructures to carry out an organizational activity.

An essential element is the ability to cooperate quickly, flexibly, and effectively despite geographical, logistical, and organizational barriers, often even temporal, with time zone changes.

Advantages of remote teams

More fluid work, as groups are constantly learning how to organize and reorganize tasks;

Technology as an aid to make work more collaborative and effective;

Exchange of ideas and proposals between people in an open and continuously accessible technological environment.

Disadvantages of remote teams

Communication through technology can limit nuances of a face-to-face relationship.

Mutual trust may emerge more slowly than in real groups.

Language barriers and culture clashes may arise between team members.

Conclusion

The great challenge of remote teams lies in transforming virtual groups, with their complexities, into an element that makes the organization more agile and successful.

Therefore, this reality will probably be part of more and more companies and the movement of creating remote work teams, if it is not yet part of your life, get ready, you will soon be able to do it.

15 growth areas according to Linkedin

Linkedin is a platform that brings together professionals and employers from various fields in a space for exchange, opportunities and trends.

Recently, the site released a list of the 15 most promising professions of the moment.

If you want to be aware of the best opportunities in the market, check out the list below!

E-commerce-related professionals

The online sales market had a 73% growth in the hiring of e-commerce professionals according to the Linkedin social network.

E-commerce is expected to grow even more in 2021 and those who work in this sector will certainly be in evidence for the high hiring demand.

Loan Specialists

The fall in interest rates and the need for loans for various sectors has caused the search for professionals specializing in lending to increase. 

Compared to 2019, there has been a 59% increase in searches for these professionals according to the Linkedin platform.

Health care team

With the worsening of a global health crisis, the search for healthcare professionals goes beyond doctors and nurses, encompassing other specialists as well.

Care teams act as a support by mediating medical care and organizing records. In this sector, the increase in searches was 34%.

Business development and sales

“Reinventing” is the buzzword of the moment, and business development and sales professionals are essential to help companies get through periods of crisis.

This explains the 45% growth in searches for these professionals according to the social network.

Diversity specialists

Political positioning has been a demand imposed by consumers that companies need to adopt every day more. 

Therefore, diversity specialists are being increasingly sought out with the aim of analyzing social contexts and advancing business plurality. 

The increase in the hiring of these professionals reached 90% in the last year.

Digital marketing professionals

There are few companies that risk continuing to operate these days without investing in digital marketing.

Therefore, professionals who work in various ways within this market are increasingly sought after and valued, and the growth in hiring has increased by 33%.

Nurses

Again, the health crisis has impacted the growth in the search for health care professionals.

Nurses, who are responsible for caring for patients either in hospitals or in other spaces such as schools, companies, and special care centers, have been more in demand.

Education professionals

Although education has turned to distance learning, forcing teachers, technicians, and researchers to adapt to a new reality, the search for these professionals has increased significantly.

The demand for tutors and support professionals has also been growing, and the increase has reached 20%.

Content creators

One of the cornerstones of digital marketing, content creation is also on the rise, and with it the creators that bring consumers and brands closer together.

With the arrival of the pandemic, this interaction needed to be tightened even further, resulting in a 49% increase in demand for content creation professionals.

Career and personal coaches

Many professionals are looking for help to reinvent themselves professionally as well as personally.

As a result, the demand for people to serve as a coach for this new stage has increased by more than 50%.

IT engineers

If work, education and consumption have been able to migrate to digital media to a large extent, this is thanks to the work of skilled IT professionals.

So software developers are being sought out 25% more to optimize business processes, but also to create platforms for entertainment and messaging.

Mental health professionals

With the sudden and abrupt changes experienced in the face of the pandemic, attention must be paid not only to physical health, but also to mental health.

For this reason, the search for professionals such as psychologists, therapists, counselors, and others in this field increased by 24%.

User Experience Experts

To ensure the smooth operation and use of technological tools, usability is essential.

With the increased adoption of programs and applications, user experience professionals have become up to 20% more in demand.

Data science specialists

Data capture, storage, and interpretation is an ever-growing industry.

With the arrival of the pandemic, the search for data scientists increased even more and registered a 46% increase.

Artificial Intelligence Professionals

Finally, artificial intelligence, which was already on the rise, appears as an even greater need and accelerates the search for professionals in the area, reaching a 32% increase

By analyzing this list, it is possible to verify that the future of work is closely linked to technological advances, but some services, mainly health-related, tend to be increasingly personalized and individualized.

These innovations reflect directly on the way we work, and shared offices tend to grow more and more.

Get to know the solutions that Easy Work Space can offer you and get ready for the new work trends.

5 tips to manage your work routine

If it seems impossible to reconcile the demands of your business and personal life, follow these tips and learn how to manage your work routine!

Understand that the secret to handling all your tasks is in the planning; those who know how to manage their work routine are much more productive and have more free time. 

Taking a moment to set your goals will make sure that each of your tasks has an established time, preventing something from being forgotten or left aside.

With these measures, your company’s productivity will improve significantly; after all, those who make better use of their time achieve better results.

Below you will find tips on how to manage your routine and make it yield, but be prepared, to put them into practice you will need organization and discipline.

Schedule your journey

The first thing you need to do when you start your work on Monday is to plan every hour of your week, so you can better visualize all your tasks and commitments.

Organize your schedules in blocks, this way you set a time to start and to finish each of your tasks, avoiding spending too much time doing something.

Group similar tasks together, for example, if you know you need to go to the pharmacy and the bank during the week, plan to do both on the same day and time, this way you avoid having to leave the office several times.

Putting your schedule on paper or on an organizational chart helps you not to forget and to make a commitment to yourself, so don’t forget to write down your schedule.

Schedule your appointments

Get in touch with everyone you have an appointment with during the week, this way you can work out your schedule without running the risk of a last minute program.

If you need to do more than one, schedule all the meetings for the same day, this way you avoid having too many breaks in your workflow and that of your team during the week.

Stay organized 

Starting the day a little earlier will make all the difference in your organization, this way you don’t waste time that should be performing tasks with your planning.

Taking advantage of this time to tidy up the objects and papers on your desk will be a wise decision, this way you avoid wasting time in the future analyzing materials that are no longer useful.

Another important thing to do in this period is to organize your e-mail box, so make folders for each subject and delete unnecessary messages for your work.

Set priorities

Knowing what your priorities are can help you organize your schedule, always do the most important tasks first, this way, if you end up being late for some reason, you won’t leave something important for later.

Understand which tasks you need to do personally and which you can delegate, this way you don’t waste time doing something that can be outsourced.

Set schedules

You can’t think of each workday as eight straight hours of errands. You need to establish break times, either for lunch, for coffee, or for a few minutes of rest.

This way you ensure that your mind is calm enough to focus on your work and prevent fatigue from impairing your performance.

Expect possible unforeseen events 

When organizing your work week keep in mind that not everything can be predicted, some tasks will arise during the week and you need to be prepared for this extra demand.

Planning a longer time than necessary to accomplish each task, or even leaving a block of time free, can ensure that when something unexpected comes up you don’t have to work overtime to accomplish it.

Make time for your personal life

Meeting friends or having quality time with your family is very important for your performance. 

Choose a few moments to take care of your personal relationships, so you have fun and the next day at work will be more fruitful.

Spending the whole week just working can overload your mind and hinder your performance.

Meeting Room – How to delight your customer in a presentation

Planning a meeting is not easy, especially when the goal is to win a client, isn’t it?

A business meeting needs to show professionalism, competence and that you are aware of every detail, so having a safe and prepared environment is essential.

With Easy Work Space meeting rooms you can hold meetings either with your team, partners or clients counting on an excellent infrastructure.

Check out the advantages of hiring Easy Work Space’s meeting room services and how this decision will make a difference in your presentations.

What is a meeting room

Easy Work Space meeting rooms offer a professional environment with all the infrastructure and technology needed for small and large meetings.

When you hold your meeting in one of our rooms, you will have all of our facilities available to make your experience enjoyable from start to finish, from personal reception, restroom, cafeteria, and technological resources.

Who is the Meeting Room Service for

The meeting room service is designed for companies that need to have a meeting space to hold meetings with 2 to 70 people. 

Ideal for companies that need a professional space to receive clients, partners, and suppliers.

Why Choose the Meeting Room Service

Holding a meeting or presentation is a tense moment for any professional. With Easy Work Space Meeting Room Service, you don’t have to worry about infrastructure and technology issues, and can focus on your content.

Meeting Room Service

From personalized reception to the latest technology to make your presentations, the meeting room service offers all the professional environment your business needs to impress clients and partners.

Advantages of the service

From small to large meetings

Our rooms offer space and convenience for either a small meeting between two people or a large presentation for dozens of spectators.

The best first impression

With a prime location, professional reception and high-level facilities, holding a presentation in our meeting rooms will make the best first impression of your business.

High-tech equipment

All our meeting rooms have quality equipment with high-speed Internet and high-level technological devices.

 

Check out 5 apps to organize your day to day

Optimizing your time starts with organization and why not count on technology to help you? For this reason, we have prepared a list of 5 mobile apps to organize your day to day.

Todoist – Save your tasks

Organize your tasks into lists, add geolocation to your scheduled tasks, and access all of this from your smartphone or computer from a single easy-to-use interface. 

You can easily keep track of your tasks through a complete overview provided by the software. Recurring due dates help you create habits and remember deadlines.

Organizze – Take control of your finances 

Managing your finances becomes a simple and efficient task with this app. 

Convert currencies, create categories for each type of expense, and generate graphs to control your personal and professional financial life.

Doodle – Take notes of your appointments

Meet Doodle, an application different from the others, which is mainly used to manage appointments.

Doodle allows you to plan a series of appointments in a shared way, whether it’s a meeting with friends or a work meeting, with the application you can forget diaries and messages, integrating your calendar into a single digital resource.

Evernote – Save your files

This app is practical and simple to use and can be easily accessed from your cell phone to save files, images and texts. 

The app is a very useful tool for those who find it difficult to mentally disconnect from work and still have ideas flowing after work. 

Evernote works as a sketchbook to save messages, ideas, and lists that cannot be forgotten. 

Google Keep – Never miss an idea 

Never lose an insight again. With this app from Google you record your ideas and can illustrate them with photos, recordings, lists and notes, whatever is most effective for you.

If you don’t already use apps to organize your work routine, take advantage that you have in your hands powerful tools to optimize your time, organize your routine and have more time to dedicate to what matters.

Extra tips to organize your time

Now that you already know 5 apps to organize time and improve productivity, we want to give you three extra tips to optimize your performance and achieve your goals.

Set Goals

Always setting end points and defining a maximum amount of time for each task will help you plan your day and give you full control over your time.

Set priorities

Once you have planned your tasks, set priorities and try to distinguish between those that need to be done now and those that can be done slowly, eliminated or delegated.

Eliminate sources of distraction

Start paying attention to the number of times someone interrupts you when you are in the middle of an important task.

Eliminate interruptions related to social media and using your smartphone and dedicate 100% to the task at hand so you can get it done.